Social media and job hunting
With over 70% of employers using social platforms to research candidates and many recruiters actively scouting talent online, your Instagram, LinkedIn, TikTok, or even Reddit activity could be the key to landing your next job
Find a job on LinkedIn
LinkedIn is the leading social network for job seekers, with over 65 million users searching for jobs on the platform every week. When it comes to hiring, it's the go-to destination:Ìý
- seven people are hired via LinkedIn every minuteÌý
- 75% of recent career changers use LinkedIn in their job searchÌý
- more than 11,000 members apply for jobs on LinkedIn every minute.Ìý
LinkedIn acts as your online CV, professional network, and job board - all in one. To make the most of it, start by fully optimising your profile to showcase your:Ìý
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- career goalsÌý
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Use the 'jobs' tab to search and apply for relevant roles. Enter keywords related to your target position and narrow down your search using filters such as:Ìý
- experience levelÌý
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You can also create personalised job alerts to receive real-time notifications about new openings that match your preferences.Ìý
If you're exploring opportunities discreetly, use the 'open to work' feature to signal your availability to recruiters without notifying your current employer or network.Ìý
To expand your visibility, connect with professionals in your field and engage with their posts. Follow companies you're interested in to stay updated on job listings, news, and industry insights.Ìý
Explore our careers advice on the Ä¢¹½ÊÓÆµ»ÆÆ¬ LinkedIn ±è²¹²µ±ð.Ìý
Search for a job on Facebook
While Facebook is traditionally seen as a personal space, it can be a great way to find opportunities, with 68% of recruiters using it for job postings, according to Recruiterflow.ÌýÌý
Start by joining Facebook groups focused on your industry or region. Examples include:Ìý
- marketing jobs UKÌý
- jobs in tech - remoteÌý
- remote writing jobs.Ìý
Many recruiters and employers post directly in these groups looking for quick hires. You can also find community-based job listings that aren't advertised on mainstream job boards. Don't just lurk - engage by commenting, sharing your background, or even posting your availability.ÌýÌý
Consider following the Facebook pages of companies you're interested in. Many post openings there before anywhere else. While Facebook's built-in 'jobs' tab has become less prominent, local businesses and small companies continue to rely on it for recruiting.Ìý
Take a look at Ä¢¹½ÊÓÆµ»ÆÆ¬ on Facebook.Ìý
Create a portfolio on Instagram
For those in creative fields like graphic design, photography, fashion, or content creation, Instagram is an ideal platform to showcase your work.ÌýÌý
Turn your profile into a curated portfolio by posting high-quality images or videos of your work with captions that explain your creative process or the problem you solved. Your bio should include:Ìý
- a professional taglineÌý
- a link to your full portfolio or LinkedIn profileÌý
- email address.Ìý
Use highlights to categorise your content such as:Ìý
- behind the scenesÌý
- branding projectsÌý
- client work.Ìý
If you're focused on a specific lifestyle, industry, or location - like food, wellness, or fashion - share useful content in that space. To grow your audience:Ìý
- engage with commentsÌý
- tag local locationsÌý
- use niche hashtags.ÌýÌý
As you grow, you can land collaborations with local businesses or join influencer platforms for paid opportunities.Ìý
Follow agencies, companies, and industry influencers, and engage with their content. Many creative recruiters now scout talent directly from Instagram, and some companies even post job calls or contests through their stories or reels. Make sure your DMs are open and that you respond promptly to inquiries.Ìý
Explore Ä¢¹½ÊÓÆµ»ÆÆ¬ on Instagram.Ìý
Develop a personal brand on TikTok
While TikTok is often associated with trends and entertainment, it has rapidly evolved into a powerful platform for job seekers, especially Gen Z and those in creative or communication-driven fields.ÌýÌý
Within communities like #CareerTok and #JobTok, you'll find a host of career content, including:Ìý
- CV tipsÌý
- day-in-the-life job overviewsÌý
- direct job postings from companiesÌý
- mock interview walkthroughs.Ìý
You can explore this content by visiting Ä¢¹½ÊÓÆµ»ÆÆ¬ on TikTok.Ìý
To stand out, build a professional but authentic presence:Ìý
- document your job search journeyÌý
- share videos that highlight your industry knowledgeÌý
- showcase your portfolio work in action.ÌýÌý
Whether it's a design timelapse, a short coding demo, or a storytelling clip about your experience, TikTok's algorithm gives even small accounts a chance to go viral or catch the eye of recruiters.Ìý
More companies are now using TikTok to post job openings and give behind-the-scenes looks at their workplace culture, making it easier than ever to connect with employers. Some users have landed jobs simply by introducing themselves on camera and tagging companies in engaging video CVs.Ìý
TikTok is also a launchpad for becoming a user-generated content (UGC) creator - someone who produces authentic content that brands use in their own marketing. This content often includes unboxings, tutorials, product reviews, or testimonials, filmed in a casual, relatable style. Discover how to become a UGC creator.
Get careers advice on Reddit
Reddit might not be a traditional job search platform, but it's one of the most underrated tools for gathering unfiltered advice and networking through its active and specialised communities.ÌýÌý
Subreddits offer honest discussions, CV critiques, interview tips, and success stories from people across industries.ÌýÌý
To begin seeking advice, explore:Ìý
For tech professionals, r/cscareerquestions and r/techjobs host masses of information about breaking into the field, negotiating salaries, or preparing for technical interviews.ÌýÌý
If you're exploring remote work, r/remotejobs regularly posts remote-friendly listings. Engage by:Ìý
- asking questionsÌý
- contributing insightsÌý
- sharing your goals.ÌýÌý
Reddit also allows you to browse discussions about company culture, job search strategies, and career transitions without revealing your identity, making it a great space for honest, judgment-free learning.ÌýÌý
It's important to verify job postings and advice, as Reddit is user-driven and not moderated like formal job platforms.Ìý
Clean up your online presence
Before you begin your job search, take some time to audit your social media profiles. Recruiters will likely Google your name - in fact, 70% of employers use social media to screen candidates during the hiring process according to a CareerBuilder survey.Ìý
Start by removing or setting privacy restrictions on any posts, photos, or content that could be seen as unprofessional. Then, review your public bios across platforms like Instagram or TikTok. Do they reflect your professional goals and personality? If not, consider rewriting them to better align with your career aspirations.Ìý
Make sure your information is consistent across all platforms. Your job titles, dates of employment, and education should match what's on your CV. Any discrepancies could raise red flags for employers, even if they're accidental.Ìý
Find out more
- Consider how to choose a career.